Intrinsic and Enforceable Trust: A Research Agenda

نویسنده

  • Gert Jan Hofstede
چکیده

Trust is modelled as either enforceable or intrinsic. Antecedents of trust in history, human nature, personality and culture are analyzed. The implications of these for the dynamics of trust in business-to-business networks of organizations are discussed. Finally an agenda for empirical research is proposed, of which the author argues there is great need because of the crucial role of trust in networks of food provision.

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تاریخ انتشار 2007